Lucie Monroe’s to open second coffee emporium in Radford

Lucie Monroe’s coffee emporium is removing prepared to enhance into Radford reduction than a year after a Christiansburg business was bought by an Egyptian-born businessman with large plans.

Owner Magdy Ghaly, 30, says a second store could open as shortly as subsequent week inside a downtown Radford plcae that used to residence Crumb Get It Cookie Co.

He says he hopes that’s only a commencement of his plans.

Ghaly says he has a prophesy for a sequence of Lucie Monroe’s stores. Each would yield some-more prominence to a code and concede him to cut costs with larger scale.

He’s already begun looking during other storefront options around Christiansburg, Blacksburg and Radford. Lucie Monroe’s is also anticipating to start roasting a possess coffee beans someday soon.

But for now, Ghaly says he’s holding things one step during a time.

The new store, located during 1143 E.Main St. in Radford, will sell ice cream, specialty coffees, smoothies, baked products and light snacks such as salads.

Ghaly says a flagship store in Christiansburg has struggled with a miss of visibility, as it sits in a frame mall nearby Interstate 81. A new site during a heart of downtown, nearby Radford University’s campus, could assuage those issues.

The business owners says he’s been operative overtime given holding over a coffee shop, infrequently even sleeping during a store. It’s taken a lot of time and income to build a group of employees and to ramp adult selling efforts, though Ghaly feels like he now has all a pieces in place.

It’s been a prolonged highway for a entrepreneur. He was an Egyptian counsel operative for his family’s carpentry business when he was comparison in a lottery to accept a U.S. immature label in 2011.

He struggled to find work after relocating with his wife, operative his approach by a array of quick food bondage before alighting a position as a manager of Green’s Grill Sushi Bar in downtown Blacksburg.

That’s where he saved adult adequate income to squeeze Lucie Monroe’s final year.

“You suffer it when we feel like you’re growing,” Ghaly said. “You forget we are tired. When we feel like all your tough work has paid off, it encourages we some-more for a subsequent step.”