Every summer, Madrid turns into a furnace as temperatures soar into a 100s. Residents shaft for the coasts. Businesses close for weeks. And to make things worse, a bad souls who hang around in Jul and Aug have to put adult with Spain’s contemptible forgive for summer’s biggest panacea—iced coffee.
You see, Spanish café criminal hielo isn’t iced coffee during all, yet rather a mop of prohibited coffee served with a few ice cubes on a side. It doesn’t make sense. In a nation where persnickety coffee orders ring out during each area cafetería—“one long-pulled espresso with lukewarm dual percent milk, in a glass, not a mug!”—how could watered-down café criminal hielo be a norm? Pablo Caballero, a 29-year-old coffee maven and co-owner of Madrid’s buzziest new coffee shop, Hola Coffee, says it’s all about entrenched etiquette that haven’t altered in decades.
“We splash oceans of coffee in Spain, yet it’s roughly never good,” he says, deriding a country’s welfare for a biting decoction done from Robusta (as against to some-more nuanced Arabica) beans. “Pouring trashy espresso over ice is a approach to make it some-more palatable, given by diluting it, we take some of a sour corner off.”
Spain’s ambience for sour decoction can be traced to a post-Spanish Civil War era, when Robusta beans fell into preference for their affordability, potency, and insurgency to spoilage. As a nation struggled to reconstruct itself, low-grade industrial coffee became a libation for a masses, and a substructure was laid for destiny generations of undiscerning iced-coffee drinkers.

Hola Coffee’s cold decoction can be bought, bottled.
For forward-thinking baristas like Caballero, a plea currently is tweaking palates to conclude a pointed complexities of good coffee, either his congregation sequence a café criminal leche or a cold brew. “Imagine you’re used to celebration turpentine each morning,” Caballero says. “If one day we offer we uninformed extract instead, you’re substantially not going to like it.”
Hyperbole aside, it’s true—old habits die hard. But they are dying. Traditional coffee houses—where Robusta reigns autarchic and iced coffee stays a awkward two-cup operation—are desirable in their possess right, yet they can’t keep adult with a quality-driven cafés growing adult around a country. “Without a doubt, a café’s brightest moments are in a past,” says José Bárcena of Café Gijón, Madrid’s last-remaining literary café, where he’s worked given 1974. He attributes a business’s decrease to a era that chooses cellphones over face-to-face interaction, yet crummy coffee positively can’t help.
If Bárcena thinks today’s girl don’t value coffee talk, he should try snagging a list during a morning rush during hotspots like HanSo Café in Madrid, Nømad Coffee in Barcelona, or Retrogusto in Valencia. Armed with industrial-sized mammillae of cold decoction and emboldened by an big clientele, these bustling cafés are ushering in Spain’s new coffee-culture zeitgeist—and with a hold of buena suerte, bad iced coffee might shortly be a vestige of Spain’s past.